The 2018 Ideas Program Kicks Off at VAMFF


March 9, 2018

AMP Capital Shopping Centres partners with The Virgin Australia Melbourne Fashion Festival (VAMFF) in support of the Festival’s prestigious and internationally recognised ‘Ideas’ Program

 

AMP Capital Shopping Centres have developed its major partnership with The Virgin Australia Melbourne Fashion Festival (VAMFF) for 2018 to become the presenting partner of the Festival’s prestigious and internationally recognised ‘Ideas’ Program.

 

The ‘Ideas’ program consists of a series of events including International Women’s Day Forum Breakfast and Cocktail event, Business Seminar and series of Fashion Talks – all programmed with the purpose to encourage, inspire and connect entrepreneurial minds and leaders, particularly from the fashion, design and creative industries.

AMP Capital Shopping Centres in association with VAMFF, hosted a VIP Networking Dinner in Melbourne to mark the commencement of the Ideas Program for VAMFF 2018. The dinner was held after the Runway 3 event, and allowed a chance for AMP Capital to host some of the most influential members of the retail fashion industry. This event further strengthened AMP Capitals’ alliance with the Australian fashion industry, provide an opportunity for retailer and AMP Capital engagement and promote the key attributes of the upcoming WA centre developments.

In addition, the partnership will be leveraged by the centres with influencers attending the events, in-centre activations, a digital strategy across social media channels using content from a photo and film shoot showcasing WA’s beautiful natural scenery and stunning sunsets.

Photo Credits: Virgin Australia Melbourne Fashion Festival 2018, Lucas Dawson Photography.

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